To get 100 FREE My Coke Rewards Points you have to register for a new Southwest Rapid rewards account. You will receive an email with your code to redeem for 100 My Coke Rewards points and up to 750 Rapid Rewards points. With coke rewards you can get free coupons here, gift cards, apparel and much more. You redeem your points at MyCokeRewards.com - under “rewards”. *Note: The email could take up to 24 hour to come.